NATIONAL SPICY MARGARITA WEEK
CLIENT’S REQUEST:
Tanteo Spirits established National Spicy Margarita Day, which occurs annually on January 26th, to boost wintertime sales. This holiday/campaign contributes to environmental causes by donating $1 for every Tanteo cocktail sold to nonprofits focused on cleaning and preserving waterways. As a result, Tanteo wanted to create fun, eye catching materials. In 2024 they wanted a visual representation of the flavors of their signature cocktail: the spicy jalapeño margarita.
DELIVERY:
Community, fun, relaxation, and a spicy cocktail. What better way to represent the joy of a spicy margarita than a Spicy Margarita Summer Paradise? I captured both the flavors and feelings of a Tanteo margarita by illustrating a giant margarita glass transformed into a beach getaway, with people enjoying it as if it were a tropical escape.
